JCB International Co, the international operations subsidiary of JCB Co. Ltd, has partnered with iZettle, the award-winning Swedish fintech company, with an awareness campaign using the iconic London Black taxis.
The campaign aims to reinforce the message that JCB and iZettle merchants across Europe accept JCB Cards.
The campaign aims to reinforce the message that JCB and iZettle merchants across Europe accept JCB Cards.
This is good news for JCB's 106m Cardmembers that may visit London and want to hail London taxis equipped with iZettle payment devices or make a purchase at an iZettle merchant.
iZettle revolutionised mobile payments in 2011 and has rapidly moved beyond payments to become a small business commerce platform, offering tools to take payments, register and track sales and to get funding.
For JCB, the deal forms part of its strategy to increase its acceptance footprint across the SEPA region by expanding its merchant acceptance network to support its growing global Cardmember base.
The London taxi partnership will see ten London black cabs co-branded with JCB and iZettle acceptance awareness for the next six months, ending in May 2018. All London Taxis with iZettle payment devices will accept JCB Cards
Taxi Leaks Extra Bit :
There’s been a lot of controversy over the siting in the rear compartment of the credit card reader.
Many drivers are worried that their safety can easily be compromised by dodgy passengers asking the driver to get in the back to sort a problem out with the machine.
Also female drivers are worried about their safety regarding the same aspect.
But a new problem has now come about.
A taxi breakers in Liverpool which salvage cabs from online customers, have just bought a Euro 6 which burned out.
It’s alleged that the fire started from the area of the fixed credit card machine.
